Jeremy Pope fronts Calvin Klein’s 2024 Pleasure marketing campaign in a Cotton Classics tank and Trendy Cotton underwear. Photograph: Gordon von Steiner / Calvin Klein
For Pleasure 2024, Calvin Klein launches its “This is Love” marketing campaign that includes the multi-talented Jeremy Pope. Photographed by Gordon von Steiner, Pope, identified for his appearing and singing work, brings dynamic power to the commercial.
Jeremy Pope for Calvin Klein Pleasure 2024 Marketing campaign
Actor Jeremy Pope takes the highlight in Calvin Klein’s Intense Energy Pleasure sleep shorts for its 2024 Pleasure marketing campaign. Photograph: Gordon von Steiner / Calvin Klein
Pope showcases Calvin Klein’s 2024 Pleasure assortment, which incorporates up to date Intense Energy underwear kinds with a limited-edition rainbow brand waistband. The gathering additionally options revamped Cotton Stretch and Trendy Cotton underwear kinds in vibrant hues and a brand new Monogram Brand tee and tank.
Within the marketing campaign’s enjoyable and energetic video, Jeremy Pope lip-syncs to Crystal Waters’ “100% Pure Love,” alongside Cara Delevingne. The video teems with dynamic dance and options appearances by Charlie Knepper, Diego Pasillas, Janick Heilijgers, Mauro van de Kerkhof, Vinson Fraley, Greta Hofer, Monet Lauren, Stella Maxwell, and Tinglei Liu.
The ensemble displays the power and vibrancy of the LGBTQIA+ group, celebrating pleasure by way of spirited actions and interactions.
Reclining, Jeremy Pope wears the Intense Energy Pleasure sports activities temporary for Calvin Klein’s 2024 Pleasure marketing campaign. Photograph: Gordon von Steiner / Calvin Klein
Jeremy Pope’s efficiency within the “This is Love” marketing campaign encapsulates the celebratory essence of Pleasure 2024. The mix of Calvin Klein’s fashionable, daring designs and the colourful illustration of the LGBTQIA+ group delivers a robust message of inclusivity and pleasure.
Calvin Klein faucets Jeremy Pope because the star of its 2024 Pleasure marketing campaign. Photograph: Gordon von Steiner / Calvin Klein