Underwater Origami for summer season 2020 kidswear by EFVVA with a sneak peek at this assortment which is exhibiting to consumers at Playtime Tokyo on July 31st to August 2nd and at CHIC Shanghai in September.
Ever aware of the world we at the moment are dwelling in Underwater Origami combines inspirations from each the Japanese practise of Origami and the pressing difficulty of the local weather change that’s the single best risk to the way forward for the planet and the kids.
Founding father of the EFVVA label Ewa Wróbel-Hultqvist says ‘I’ve at all times inspired my youngsters to pay attention to what’s round them: the blue sky, the deep ocean, the wild forest.
I consider that it’s our duty to move on this consciousness to be able to protect the setting for the long run generations. I do it the easiest way I can – by educating via my designs.’
Each element of the SS20 Underwater Origami assortment captures the essence of the Japanese artwork; from the way in which of folding the pockets earlier than stitching them, via the whales and mermaids prints to the KOI fish image adopted from artists similar to Mori Yuzan and Hokusai Katsushika.
Additional, the clear references to origami are seen via the presences of geometric and authentic parts emphasised by way of colors similar to white, purist blue, cassis and neo-mint.
Ocean, one of many key parts to Japanese artwork and custom, takes the main focus of the local weather difficulty. The youngsters are inspired to concentrate to air pollution within the Earth’s waters by way of slogans ‘Save the Whales’ and ‘Say no to plastic’. The gathering imagery additionally sees youngsters fishing out the garbage out of the water.
For women and boys aged Zero-12yrs, EFVVA is produced in natural cotton, linen and breathable, fast dry and UPF+ safety swimwear. All prints are non-toxic. EFVVA minimises the usage of zippers, shoe laces and buttons to assist the independence of kids.
Model Technique and Artistic Manufacturing: @sylwia_bajek x @studiobajek
Pictures and Artistic Manufacturing: @nadjapollack
Artistic Route: @ewa_hultqvist
Mua and Hair: @hanan_chahid
Fashions: @masonascencion & @mariska_lenthe_storm
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